Clarity

+

Consistency

+

Growth

We help small business owners and creative entrepreneurs simplify what’s overwhelming, clarify their message, and build clear, confident visibility that attracts the right people—while staying true to what makes their business uniquely theirs.

Schedule A Free Fit Call Or Let’s Chat Through It Over Coffee.

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You deserve to feel SEEN in your business.

S

E

E

N

SIMPLIFY

You’ve built something meaningful — but behind the scenes, things can start to feel loud, cluttered, or unclear.
Your message feels muddled, your brand shows up differently across platforms, and your visibility doesn’t reflect the quality of what you offer. Before anything else, we help you simplify — so your brand has a clear, confident foundation to stand on.

ELEVATE

Once the noise is quieted, we refine what’s already there. Your message becomes stronger. Your presence becomes more intentional. Your brand starts to feel aligned again — online and off — so you show up with clarity and confidence.

EXPAND

With clarity in place, you’re ready to grow.
We help you identify what’s working, what’s not, and where the biggest visibility opportunities are.
From content to touchpoints to your customer journey, we support you in expanding your reach in a way that feels aligned and sustainable.

NURTURE

Consistency creates traction. We help you build rhythms and systems that support ongoing visibility — so your brand continues to grow even on the days you’re busy running your business. It’s about nurturing your momentum, staying aligned, and always knowing where to focus next.

WE’VE GOT YOU

How We Work Together

Most business owners don’t struggle because they’re doing something wrong — they struggle because they’ve been doing it all for too long. The vision gets blurry. The message gets tangled. The spark goes quiet.

Our work simply helps you find your way back to clarity.

Coaching (1:1 or Small Group)

A steady place to land. Space to talk things out, make aligned decisions, and build momentum without burning out.

Strategy Intensives + VIP Days

Focused time dedicated to you and your business — a chance to untangle what’s feeling heavy and leave with a plan that feels doable.

Audits + Done-With-You Projects

A simple, supportive way to understand where your brand is aligned, where it’s drifting, and how to bring everything back into focus.

  • We’ve built businesses from the ground up — brick-and-mortar, online, product-based, and service-based — so we understand the real-life highs, lows, and everything in between.

  • Our approach blends clarity with compassion. We keep things simple, collaborative, and grounded so you always feel supported, never overwhelmed.

  • We honor the heart behind every business. Whether you create, coach, serve, or sell, your story and momentum matter — and we’re here to help you move forward in a way that feels true to you.

Why We’re Different

What You’ll Gain

You’ll Experience…

A clearer, more grounded brand message

Visibility that feels consistent and doable

Simple rhythms that turn into real momentum

Growth that supports your values and your life

Because…

You deserve messaging that truly reflects who you are

Showing up becomes easier when you know what to say

Systems should support your energy, not drain it

Your business should feel meaningful to run — and sustainable to grow

“I feel so blessed to have had the opportunity to work with Good + Well Consulting. The amount of hurdles in a startup are overwhelming and often terrifying, and having this duo by my side was such a gift. Emily & Melissa are the hardest workers I've ever known, they are driven and fearless, and there is nothing they won't tackle. They have always treated my business with respect and kindness, and are assertive enough to get the to-do list done, but always with a gentle spirit. You can't but instantly love them. If you are seeking to hire someone to help you build your own little empire, you’ve come to the right place.” -- DANI DIRCKS - - Owner of Sailor Mercy Company --

“I feel so blessed to have had the opportunity to work with Good + Well Consulting. The amount of hurdles in a startup are overwhelming and often terrifying, and having this duo by my side was such a gift. Emily & Melissa are the hardest workers I've ever known, they are driven and fearless, and there is nothing they won't tackle. They have always treated my business with respect and kindness, and are assertive enough to get the to-do list done, but always with a gentle spirit. You can't but instantly love them. If you are seeking to hire someone to help you build your own little empire, you’ve come to the right place.” -- DANI DIRCKS - - Owner of Sailor Mercy Company --

Ready to Jump In?

Your business deserves clarity, direction, and breathing room. If you’re craving guidance, structure, or simply a place to start again, we’re here.

Let’s chat through what you need — over a Free Fit Call or a cup of coffee in Stillwater, MN.

Let's Connect