What’s the Deal with Linktree? (And Does Your Business Need One?)
If you’ve ever found yourself saying,
“I have too many links and only one bio,”
…you’re not alone.
Whether you're running a service-based business, a product shop, or a personal brand, Linktree (or a similar tool) can help you clean up your online presence and guide your audience with clarity — not chaos.
First: What is Linktree?
Linktree is a free tool that lets you create a simple landing page with multiple links — all accessible from one bio link. That way, when someone clicks the link in your Instagram or TikTok bio, they don’t just go to your website… they get a menu of relevant options.
It’s like your digital concierge. One tap, everything they need.
Why Linktree matters:
You only get one link in your bio — make it count.
Instagram, TikTok, and most platforms don’t allow clickable links in captions. Your bio link is your moment — and Linktree makes it work harder.
It gives people clear choices.
Instead of hoping they land on your homepage and figure it out, you can say:
→ Book a service
→ Shop the latest drop
→ Grab a free download
→ Read the blog
→ Join the email list
…all from one place.
It keeps your audience focused.
No more switching links or saying “link in bio!” and forgetting to update it. Linktree lets you stack your priorities so people know exactly where to go.
It looks polished — even if you don’t have a website yet.
If you’re just getting started or still building your site, Linktree can act as a clean, professional placeholder to organize everything you do.
Who should be using Linktree (or something like it)?
- Creatives with multiple offers
- Wellness businesses (classes, appointments, blog)
- Retail shops with multiple collections or drop dates
- Personal brands with digital products, affiliates, or booking links
- Anyone who feels like their bio is doing the most but saying too little
How to set it up (in under 10 minutes):
Go to linktr.ee and sign up for a free account
Add your name, bio, and profile image
Start adding your links (and give them clear titles like “Book Here” or “Shop New”)
Customize your colors, button style, and background
Paste your new Linktree URL in your Instagram, TikTok, or email signature
Done! You’re now guiding your audience with clarity
Pro Tips:
- Keep it short and skimmable
- Use emojis to break up links if it fits your brand
- Put your most important links at the top
- Update your Linktree anytime something new launches - Want more control? You can also build a “link in bio” page on your own website!
Bottom line:
Linktree isn’t just a convenience — it’s a clarity tool.
It keeps your digital presence feeling organized, intentional, and audience-friendly.
If your bio is doing too much or constantly changing, Linktree might be exactly what you need to simplify without sacrificing any of your magic.
Need help setting it up or making it feel more on-brand? You know where to find us. Or DIY HERE.
All Things Good + Well,
– M&E